Search results for “Copywriting for the electronic media a practical guide with infotrac”

Copywriting for the Electronic Media: A Practical GuideCOPYWRITING FOR THE ELECTRONIC MEDIA, A PRACTICAL GUIDE, Sixth Edition, prepares you to write effective copy for all types of electronic media, with an emphasis on commercial writing and a valuable real-world orientation to this exciting field. A brief grammar review illustrates grammar principles as they apply to broadcast writing, helping you refresh these essential skills. Numerous scripts, storyboards, PSAs, and promotional spots present key examples as you learn to write short, persuasive m…

Persuasive Copywriting: Using Psychology to Influence, Engage and Sell (Cambridge Marketing Handbooks)Using psychology, emotion, and a pinch of neuroscience, Andy Maslen, an experienced copywriter and marketer, presents 25 psychological techniques, 110 words and phrases that trigger emotions, over 10 real-world case studies, and 75 practical exercises to help practitioners and students who have already mastered the basics, write enjoyable, compelling copy which stands out in today’s cluttered marketplace.  Maslen covers topics such as: how to make spending money look like a privilege, the ancie…

Professione Scrittore - Come scrivere e pubblicare un libro - Imparare il mestiere di Copywriter per Gestire Blog, Comunicati stampa e Progetti di Editoria ... (ESTRATTO GRATUITO) (Italian Edition)ESTRATTO GRATUITO!!!Con questo Manuale imparerete a esercitare in modo professionale l’attività di scrittore. Il limite della maggior parte degli scrittori emergenti, è quella di non saper correttamente gestire le varie fasi del processo di pubblicazione, che prevede alcuni fondamentali steep che vanno curati e approntati seguendo determinate metodologie. In questa Guida scoprirete quali sono queste metodologie e conoscerete parecchi trucchi e segreti sperimentati con successo non solo dall…

12 Golden Rules of Persuasive CopywritingIf you want to make great money by inspiring other people to buy your offerings, only one thing really matters in your marketing: Your words. Copywriting is key to changing prospects into customers. Follow these 12 unbreakable golden rules of copywriting to ensure that your words touch the heart of your reader and move them into fast action. Use the right words to influence instant sales, action, and respect….

[(Copywriting for the Electronic Media: A Practical Guide )] [Author: Milan D. Meeske] [Apr-2009]If you want to make great money by inspiring other people to buy your offerings, only one thing really matters in your marketing: Your words. Copywriting is key to changing prospects into customers. Follow these 12 unbreakable golden rules of copywriting to ensure that your words touch the heart of your reader and move them into fast action. Use the right words to influence instant sales, action, and respect….

Copywriting for the Electronic Media: A Practical Guide 4th EditionIf you want to make great money by inspiring other people to buy your offerings, only one thing really matters in your marketing: Your words. Copywriting is key to changing prospects into customers. Follow these 12 unbreakable golden rules of copywriting to ensure that your words touch the heart of your reader and move them into fast action. Use the right words to influence instant sales, action, and respect….

Copywriting for the Electronic Media: A Practical Guide by Milan D. Meeske (2008-01-03)If you want to make great money by inspiring other people to buy your offerings, only one thing really matters in your marketing: Your words. Copywriting is key to changing prospects into customers. Follow these 12 unbreakable golden rules of copywriting to ensure that your words touch the heart of your reader and move them into fast action. Use the right words to influence instant sales, action, and respect….